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What is it? Describe the functionality
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What problem is this solving?
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why
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success
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audience
Who are we building for?
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what
What does this look like in the product?
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how
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Functional requirements
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Technical requirements
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QA
write acceptance criteria for testing
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Risk & Dependencies
write risks & dependencies to be faced
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Release plan
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Project tasks
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Ready-to-develop
Campaign creation tool with segmentation options based on user behavior, preferences, and engagement history
Campaign creation tool with segmentation options based on user behavior, preferences, and engagement history
As a user, I want to receive recommendations and offers that align with my interests so I feel the app understands my preferences.
As a user, I want to receive recommendations and offers that align with my interests so I feel the app understands my preferences.
As a marketing manager, I want to target users with personalized campaigns based on their reading habits so that we can drive engagement and sales.
As a marketing manager, I want to target users with personalized campaigns based on their reading habits so that we can drive engagement and sales.
In progress
API endpoints for retrieving user behavior and preference data to tailor campaigns
API endpoints for retrieving user behavior and preference data to tailor campaigns
Integration with marketing automation tools (e.g., Mailchimp, SendGrid)
Integration with marketing automation tools (e.g., Mailchimp, SendGrid)
Analytics dashboard to track campaign performance in real-time
Analytics dashboard to track campaign performance in real-time
Backend service for creating and sending personalized emails and push notifications
Backend service for creating and sending personalized emails and push notifications
Testing
Done
Merged